Reap Energy accelerates clean energy adoption through strategic business development and community-centered program design.
Reap Energy is a woman-owned, mission-driven consulting firm that accelerates clean energy adoption through strategic business development and community-centered program design. We unlock growth for small energy companies, design inclusive utility programs, and create outreach strategies that connect communities to beneficial energy programs.
Founder Elizabeth Freeman leverages 17 years of energy sector expertise—17 years in Demand Side Management and Energy Efficiency, with 4 of those years in Electric Vehicle Adoption—to drive equitable clean energy transitions.
Our community-centered approach goes beyond traditional consulting. We combine strategic business development, inclusive program design, and targeted outreach to ensure clean energy benefits reach all communities, creating sustainable adoption across diverse sectors
What do we do?
What services does Reap Energy offer?
What services does Reap Energy offer? We accelerate clean energy adoption through three core services: strategic business development for clean energy companies navigating the utility marketplace, inclusive EV program design that serves all communities, and targeted community outreach that connects people to energy programs that benefit them.
How do you help clean energy companies grow?
With 17 years of DSM expertise, we help clean energy companies successfully sell to utilities. We provide market intelligence, strategic positioning, relationship building with utility decision-makers, and proposal development that addresses utility-specific needs.
What makes your EV programs different?
Our EV programs go beyond early adopters. We conduct comprehensive market research to understand barriers across all customer segments, then design inclusive programs that create equitable pathways to electrification for urban renters, rural homeowners, fleet operators, and low-income families.
How does your community outreach work?
We develop culturally responsive outreach strategies that build authentic relationships between utilities and diverse communities. Our stakeholder engagement brings together utilities, community leaders, and residents to co-design programs that are both operationally sound and genuinely accessible.
Solutions
Strategic EV Market Research and Program Design
Successful EV adoption requires understanding who needs to participate and what stands in their way. We combine deep market research with community-centered program design to help utilities create EV strategies that work for all customer segments.
Our research identifies adoption barriers across diverse communities—from charging access challenges to affordability concerns. We then translate these insights into inclusive program designs that address infrastructure deployment, customer engagement, rate structures, and community partnerships.
The result? Proactive EV strategies that accelerate adoption across all customer classes while supporting utility objectives and grid reliability.
Utility Business Development
With 17 years of dedicated DSM experience, Reap Energy empowers clean energy companies to successfully navigate the complex utility marketplace. We bridge the gap between innovative energy solutions and utility procurement, helping small energy companies understand what utilities actually need and how to position their offerings effectively.
Our deep utility industry expertise enables us to craft tailored market entry strategies that speak utilities’ language. We help clean energy companies optimize their value propositions, develop compelling proposals, and build relationships with utility decision-makers. From regulatory compliance to stakeholder engagement, we guide our clients through every aspect of selling to utilities successfully.
The result? Accelerated business growth for clean energy companies and better solutions for utilities seeking innovative partners.
Education & Outreach
Real clean energy adoption happens when programs are designed with communities, not for them. We develop targeted outreach strategies that build authentic relationships between utilities and the diverse communities they serve.
Our stakeholder engagement process brings together all voices—from utility program managers to community advocates to residents—creating engagement that is both operationally sound and genuinely accessible. We specialize in reaching underserved communities through culturally responsive messaging, trusted community partnerships, and barrier-free program design.